Neon Chicha: Counter‑Aesthetics from Peruvian Pop(ular) Art

Event details Date: Wednesday, October 14, 2026 Time: 5:30 PM to 9:00 PM Location: The Loft - Price Center - 3151 Matthews Ln, La Jolla, CA 92093 Type: Arts / Performance Audience: Visitors, Students About this event Writer, curator, and cultural historian Alfredo Villar presents Neon Chicha: Counter‑Aesthetics from Peruvian Pop(ular) Art— an exploration of how chicha graphics emerged as the first great visual conquest of a mass that overflowed, invading cities and transforming their peripheries into new centers of creativity. He addresses the movement's roots in internal migration, its popular aesthetic, and its significance as a form of cultural resistance and identity formation. Villar is joined in moderated conversation by the artist MONKY. A DJ set of Peruvian chicha closes the event. In his discussion, Alfredo will explore how chicha graphics emerged as the first great visual conquest of a mass that overflowed, invading cities and transforming their peripheries into new centers of creativity. He will address the movement's roots in internal migration, its popular aesthetic, and its significance as a form of cultural resistance and identity formation. Presented in partnership with ArtPower, House of Peru, Sixth College, Muir College, Theater & Dance Dept, VisArts Dept Official event details: https://calendar.ucsd.edu/event/neon-chicha-peruvian-popular-art