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CEAPS Speaker/Political Science Workshop | \"Is Soft Power a Zero-Sum Competition?\" | Austin Strange (Associate Professor of International
Posted in University of Illinois Urbana-Champaign · Champaign, IL
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Date
Oct 16, 2026
Time
12:00 PM
Location
404 David Kinley
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Event details Date: Friday, October 16, 2026 Time: 12:00 PM to 1:00 PM Location: 404 David Kinley Type: Lecture
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CEAPS Speaker/Political Science Workshop | "Is Soft Power a Zero-Sum Competition?"
| Austin Strange (Associate Professor of International Relations, Department of Politics and Public Administration, University of Hong Kong)
CEAPS Speaker/Political Science Workshop | "Is Soft Power a Zero-Sum Competition?"
| Austin Strange (Associate Professor of International Relations, Department of Politics and Public Administration, University of Hong Kong) Oct 16, 2026 12:00 - 1:00 pm 404 David Kinley Lecture Sponsor Center for East Asian and Pacific Studies and Department of Political Science Speaker Austin Strange Registration Registration Views 116 Originating Calendar CEAPS Events Calendar Abstract:
Is soft power zero-sum? Is one state’s soft power gain inevitably another’s loss? Academic and policy debates, particularly on intensifying US-China competition, often adopt a zero-sum logic for analyzing soft power. Yet this assumption, apparently borrowed from classic theories of “hard” power transitions, has received little conceptual or empirical scrutiny. We study whether states can possess different types of positive reputation that can increase their soft power in specific domains or issue areas without necessarily diminishing the soft power of other states. Empirically, we examine this possibility in American and Chinese overseas development finance programs, which are popularly seen as having distinct reputations. Using an original survey experiment in Thailand, we test whether and how American- and Chinese-sponsored development activities reflecting different reputational elements affect views toward both governments. The findings show when soft power is built on a reputation for being a principled actor who does things the right way, it is generally perceived as zero-sum. However, when soft power is instead based on a reputation for being competent at completing concrete tasks, zero-sum perceptions weaken. Our findings deepen efforts to theorize soft power by illuminating conditions under which soft power competition may be more and less intense.
Biography: Austin Strange is an Associate Professor of International Relations in the Department of Politics and Public Administration at the University of Hong Kong, where he directs the Master of International and Public Affairs (MIPA) program. He researches and teaches international relations, international development, and Chinese foreign policy. He is the author of Chinese Global Infrastructure (Cambridge University Press) and co-author of
Banking on Beijing: The Aims and Impacts of China’s Overseas Development Program
(Cambridge University Press). At HKU he received the Early Career Teaching Award in 2022, Research Output
Official event details:
https://calendars.illinois.edu/detail/7/33560167